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10 Prospect Street Digital Brochure

Developed comprehensive digital and print marketing materials for 10 Prospect Street, a premier life sciences hub in Somerville's Union Square. Working within an established brand identity provided by an outside vendor, translated the property's positioning into compelling marketing collateral that showcased its competitive advantages in the rapidly growing Boston-area life sciences market.

Collaborated with the design team and marketing stakeholders to create materials that balanced architectural sophistication with clear communication of the property's technical capabilities. The brochure featured clean graphics and high-quality renderings that highlighted the development's modern infrastructure, advanced lab-ready spaces, and amenities specifically tailored for life sciences tenants.

Key Contributions:
- Ensured brand consistency while adapting third-party brand guidelines for marketing applications
- Designed clear visual hierarchy to showcase property availabilities and technical specifications
- Integrated architectural renderings and infographics to communicate complex building capabilities
- Collaborated across design and marketing teams to align messaging with leasing strategy

The final brochure served as a primary marketing tool for the property's leasing efforts, effectively communicating 10 Prospect Street's value proposition to prospective life sciences tenants and industry stakeholders in one of the nation's most competitive commercial real estate markets.

© 2026 by Dan Cutler Designs. All rights reserved.

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