100 Acorn Brochure

Designed marketing collateral for 100 Acorn Park Drive, a state-of-the-art life sciences property positioned in a competitive biotech innovation corridor. Led visual design efforts in close collaboration with marketing strategists, copywriters, and digital marketing specialists to create materials that effectively communicated the property's technical specifications and competitive positioning to prospective life sciences tenants.

Developed custom layouts and infographics that translated complex building capabilities—including advanced lab infrastructure, flexible floor plates, and specialized HVAC systems—into clear, compelling visual narratives. The design approach balanced technical detail with aspirational messaging, positioning the property as an ideal environment for scientific innovation and breakthrough research.

Key Contributions:
- Created custom infographics and design elements to showcase lab specifications and building amenities
- Designed visual hierarchy that emphasized the property's flexible leasing options and location advantages
- Ensured brand consistency while adapting layouts for both digital and print distribution
- Collaborated across marketing, copywriting, and design teams to align visual storytelling with leasing strategy

The brochure served as a cornerstone marketing asset for the property's leasing campaign, effectively communicating 100 Acorn Park Drive's value proposition to decision-makers in the life sciences sector and supporting the property's positioning within the Greater Boston biotech market.